Not your average lure. This thing looks like it already got hit
Designed to mimic a half-mangled baitfish, the Deadlure triggers pure instinct. Torn flesh, exposed bone detail, and an iridescent sheen that flashes hard under sunlight — it looks like an easy kill, and predators don’t hesitate.
Built for casting distance and aggressive retrieves, this 25g stick bait punches through wind and hits the strike zone fast.
Features:
80mm stick bait profile – ideal size for aggressive strikes
25g weight – long casts, stable action
Iridescent reflective finish – flashes in sunlight to grab attention
Half-mangled design – exposed flesh and bone for a wounded baitfish look
100% Australian owned, designed and tested in-house right here in Queensland. Every ZBAD1 product is built to handle heat, dust and corrugations — because if it can't survive our backyard, it's not going out the door. No shortcuts, no soft spots, just gear made to outlast the trip.
Built for Australian Conditions
ZBAD1 is 100% Australian owned. We design and test all of our gear in-house, focusing on products that deliver long-term durability, practical functionality, and premium build quality.
Customer Reviews
Overall rating: 4.9 / 5 from 22 reviews.
Purely for the display cabinet. Will they catch fish? I'm sure they would. Do they look good? Absolutely! I love they come in a can like sardines.
i took it out for a flick and surprisingly it casted really well no fish yet but early days yet i’m really excited about this lure i’m hoping for some good results next time i use it.
This is my second purchase ZBAD1 and once again so impressed with the customer service and the overall experience dealing with your company, I rate it very highly. Unfortunately I can't comment on the lures as they were brought as a Christmas present for my 10 year old grandson who is a very keen fisherman. I'm sure they will be a hit and the online deal was excellent value for money and thus to good to pass up.